Greenbuild is the world’s largest conference and expo dedicated to green building. Hosted by the USGBC, the event focuses on market transformation through building sustainably.
Lead expo and conference marketing strategist and booth designer
As national partners with the USGBC and the primary non-profit of Greenbuild, I led the execution of a cross platform campaign to raise up the stories of low-income young people building LEED Platinum certified homes. The campaign included expo trade show booth design and online visibility of our presence on various blogs and on social media.
Impact
- Widespread visibility at Knowledge Bar, Education Sessions, USGBC Chapter Forum Panel, Master Speaker Introduction for Van Jones.
- 500,000+ impressions on social media
‘YouthBuild at Greenbuild 2013 Philadelphia’ on youthbuild.org.
‘YouthBuild at Greenbuild 2013!’ on buildingourfuturetogether.org.